Lorrie LiBrizzi
Chief Marketing Officer. Strategist. Business Transformer.
Director, Strategy & BI
Chief Marketing Officer
Marketing Officer
Lorrie is a seasoned business and consumer executive dedicated to constructing strategic, commercial organizations and fostering high-performing teams that consistently propel business growth.
She has repeatedly showcased her prowess in reimagining organizations, elevating capabilities, and instilling a growth mindset across diverse functional areas.
Vice President, Strategy and Global Marketing
Industry Experience
Consulting
GTM Models. Account Management. Salesforce Automation. Demand Generation. Commercial Growth.
Consumer Durable Products, Commercial, and Industrial Manufacturing
$6B Group-level Leadership.
Strategic Planning. M&A. Commercial Growth. Marketing Transformation. Digital Transformation. Process Improvement.
Telecommunications
$8B Consumer P&L. 20M Subscribers. Large-scale Integrations. Marketing Transformation. Digital First. Omni-Channel.
Areas of Expertise
01
Strategic Planning
02
Marketing Transformation
03
Commercial Growth
04
High-Performing Teams
Skills
“Lorrie has a standout ability to operate across a wide range of senior executive functions, from P&L Management and Strategy Development to Marketing and Sales. She is comfortable at the highest levels of strategic thinking as well as detailed tactics and execution. She’s approachable, pragmatic, easy to work with and of impeccable character."
Leadership
“Lorrie’s towering strengths are her managerial courage and steadfast approach to doing what she believes is best for the business. She has a love of strategy that serves as the north star for everything she does and has a passion for disciplined execution that leverages processes and tools to increase success. As a leader, she stands out for her integrity, transparency and unwavering support of her people.”
Transformation
“Lorrie brought a fresh take and much needed organizational changes to our marketing teams, positively impacting our businesses. . . she consolidated disparate marketing teams into a single structure that was more effective and efficient with a unified focus. She brought a data-focused approach and lean methodologies to our teams that in some cases was lacking. . . and was able to create new leadership teams to help guide the platform and our businesses into the future as well as a new structured career path for those within the marketing function."
Testimonials
Execution
“Lorrie not only understands modern marketing and today's consumer; but is able to establish and set forth a commercialization plan that gets executed with measurable results.
Lorrie is Strategy AND Execution.”
Unlock Unparalleled Growth
Interested in tapping into Lorrie's commercial expertise to embark on a journey towards unparalleled growth? Use the link below to begin exploring opportunities.